Healthy Soil Healthy People
Area Managers

Peter Davidson

Peter Davidson, LawrieCo Field Consultant

SA & VIC Area 

0407 992 532 -

Peter grew up in Keith SA on the family farm. After farming and raising three children with Angela, they searched for new challenges. LawrieCo’s regenerative farming systems gave Peter the opportunity to use his knowledge and experience to help farmers build soil health and farm productivity.

Rodney Capon

Northern SA, NSW & Vic Area Manager

0409 822 011 -

Rodney is originally from Adelaide where he started out as a landscape gardener. He moved to the Sunraysia area in Northern Victoria / Southern New South Wales in the late 90s where he was involved in several large scale horticulture developments with a key focus on soil improvement and fertility. As part of his many roles he was involved in the importation and trials of humate plant and biological based soil conditioners. Rodney then entered into the nursery industry where he continued to learn the importance of soil carbon and soil biology. In the mid 2000s he changed direction and took control of a large dry land cropping / grazing property also comprising irrigation and some horticulture. Here he experimented with more humates and biological inoculants having outstanding results. He is excited to now be part of the Lawrie co team and looks forward to helping others gain the rewards of healthy soil.    

SA Area 

0438 159 656 -

After a successful career as an early adopter of regenerative agriculture on farm in the Mid North of SA, Michele has been living the soil food web in her paddock to plate business Savannah Lamb for over 12 years. With a focus on building fertility in soil by mimicking naturally occurring systems, Michele has travelled extensively around Australia and the US to see the long term results of building soil carbon and soil health and with it, farm profit and yield rewards for generations to come. With a keen interest in Technology she sits on the SA Ministers AgTech Advisory Panel and volunteers as an Australia Day Ambassador and at the local Pony Club. She is looking forward to working with her clients on the "North Side" and bringing a strong commercial focus to the conversation of building fertility through carbon sequestration in typically conventional production systems.

SA Horticulture

0447 750 963 -

Originally from a farming background in the Coonawarra region in the South East of South Australia, Gordon now lives in Adelaide with his wife Jane and 16-year-old son Sandy. Gordon brings a wealth of sales and technical experience to LawrieCo in both the broadacre and horticultural markets, spending most of his career in commercially based technical roles.

Having run his own seed production, cereal cropping, prime lamb and beef enterprises, in addition to producing vegetables for 10 years, Gordon brings a wealth of practical experience. All this was achieved prior to his agronomic career based in the Coonawarra Region.

Gordon has worked for rural resellers, Abbot Laboratories in biological crop protection, PlantTech Seeds, and then, for the past 6 years has been with Organic Crop Protectants (OCP) in a Product Development and Area Sales role. 

Gordon adds to the strength of our team bringing an experienced technical perspective while also adding value to our customers in the key horticultural segments: Viticulture, Almonds and Potatoes. 

Possessing a strong passion for soil and plant health utilising the benefits of biological input management, whilst also building soil carbon, Gordon is well positioned to help his customers capitalise on the new carbon trading project that LawrieCo has designed. Gordon will be based out of Regency Park.